Gift cards can be supported in your Paloma shop through a 3rd party Stripe application, called Gift Up.
In this guide we'll share how this works for your customers, and how to launch your gift card sales.
Table of contents
About Gift Up
Gift Up is a gift card provider that has all the tools to help customers purchase gift cards with your business, that customers can use in your Paloma checkout.
What to know:
Pricing for Gift up is 3.49% fee per gift card sold. You can set a service fee to charge customers at checkout to help cover that cost.
The checkout for buying a gift card, including the order history and gift card statuses, will be managed by Gift Up – outside of Paloma
Customers that receive a gift card will be able to use the gift card code in your Paloma checkout experience (with the Stripe billing form)
Paloma is not affiliated with Gift Up, so any issues related to the gift cards should be directed to Gift Up
Customer experience
Buying a gift card
Customers can purchase a gift card using a link to your Gift Up gift cards checkout. This can be shared via Instagram DM, or any other channel (like your link in bio).
Using a gift card
Gift card codes can be entered in Paloma's Stripe Billing form. If the entire amount can be applied, it will. If there is a remaining amount available, it can be applied on a future order.
Set up
Installing Gift Up
Create a Gift Up account, and complete their onboarding:
Select this link to create a Gift Up account
On the Welcome screen, follow the prompts to:
Confirm your email address
Add business details
Add your first item to sell (gift card)
Integrate with your Paloma Stripe checkout
Select this link to visit Integration Settings to connect Stripe:
Next to "Stripe Subscriptions" Select "Connect"
Select "Generate a Stripe API key". This will open Stripe – if prompted, Login or select the Stripe account that you have under the Paloma platform
When you see the Stripe screen to "Create a restricted API key" select "Create key" in the bottom right
A pop up will display the created key – click on the key code to copy it to your clipboard
In your browser, switch back to the Gift Up screen, and paste the key under "Stripe secret key"
Select "Connect"
Selling the gift cards
Gift Up has their own checkout page for customers to buy gift cards from, which you can get a link to share with your audience.
Getting the checkout link
Click this link to visit the Checkout installation page
Scroll to the bottom, and under shareable checkout link, select "Copy"
Sharing the checkout link
Here are a few places you can promote gift card sales:
Add it to your link in bio
Promote it via email
Automating a DM to share your gift card link
Create a Custom Response in Paloma to direct potential customers to your Gift Card checkout. Note: Only available in Professional accounts.
In Paloma, visit the Content section and select "Custom"
Select "Create new response"
Set the keyword to something gift card related
Enter the Message content promoting the gift cards
Paste the checkout link from Gift Up into Link section
Now that that's set up, you can also encourage more gift card sales through your normal checkout experience, by sharing it in your Checkout message:
In Paloma, visit the Content section and select 'Shop"
Select the "Checkout" response
Add a line with instructions on how to shop for gift cards, for example: "Need a last minute gift? Reply "GIFTCARD" to purchase a gift card to our shop.
Any trouble? Questions? We're here to help!
Use the Help button in the bottom right corner of app.getpaloma.com to start a chat, or email us at support@getpaloma.com.